January 28, 2008
By Syed Akbar
Hyderabad, Jan 27: With the State Assembly and the Lok Sabha elections just 16 months away, the Telugu Desam has introduced mobile ring tones and caller tunes to attract voters to the party.
To begin with the TD leadership has put up as many as six ring tones and caller tunes for free downloads. More number of tones and tunes will be added as the election fever catches up in the State.
Former chief minister and Telugu Desam president N Chandrababu Naidu has personally selected the ring tones and caller tunes from among several dozens specially prepared for the party.
To give a patriotic touch to the party's campaign, Chandrababu Naidu has included the famous "Maa Telugu Talliki Mallepoo Danda", the famous song written by Sankarambadi Sundarachari, and the revolutionary song Cheyyethi Jai Kottu Telugugoda by Vemulapalli Srikrishna.
Telugu Desam is the only political party in the country to have introduced ring tones and caller tunes for mobile cell phone users. An increasing number of party activists, particularly those belonging to the youth wing, are using these ring tones to popularise the party right from the grass roots level. Party sources said the number of hits had gone up after the introduction of the ring tones facility.
The other ring tones/caller tunes being promoted by the Telugu Desam leadership are: Kadali Randi Telugudesa Karyakarthalara, Cycle ke ra sye sye, Edi Telugugadda, Telugu Desam Jenda and Namo Namo Na Telugu Desama.
Most of these songs are sung by noted playback singers from the Tollywood and are quite appealing to the ear. The instrumental version of these songs will be available soon for download, according to NTR Bhavan sources.
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